CLIENT
NS&I

SKILLS
UX
UI
PROTOTYPING

After the first world war the Post Office Savings Company (now NS&I) made a promise to the families of it’s employees who passed away serving their country. I was set the unique challenge of translating the traditional physical memorial into a digital experience that was both engaging and respectful.

SIMPLE INTERACTIONS

Early on in the development of the look and feel it became apparent that the interactions had to be both clear and subtle. Elaborate animations, layouts that made some content more prominent than others or hover states that covered up or distorted individual’s faces would have been highly inappropriate.

A DEEP ARCHIVE

Each soldier had different archived materials available for us to display, some of which was highly sensitive. Each persons story required looking at with caution and respect. Once content had been selected and deemed appropriate it was presented in a loose but clear bundle where the user could hover over each item to see it in clearer details giving the impression of delving into a historical archive.